Brand Map Template

Perceptual brand mapping can be such an effective and efficient tool for marketers. Powerpoint format will help you make graphs using connectors tiles and boxes. The slide design contains a road illustration with milestones that you can use to define the plan phases.

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Perceptual Map Template Perceptual Map Examples Creately

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Export and embed it directly in your presentations and business documentation.

Brand map template. If you are not happy with your perceptual map then simply change the product attributes or fine tune the attribute scores. If you need to create a perceptual map or a positioning map for more than 25 brands or products then you will need to use the following excel spreadsheet template. Brand strategy roadmap template for powerpoint is a presentation design containing a roadmap illustration that you can use in presentations on brand strategy and marketing. Included in this document is a definition of brand positioning including a product brand positioning template which demonstrates its four components target category frame core benefits and reasons to believe.

Click use as template to make edits and add data related to your brand. Perceptual brand mapping is the visual plotting of specific brands against axes where each axis represents an attribute that is known to drive brand selection. A perceptual map template shows how the average consumer understands and perceives the positioning of competing products in a marketplace. A strategy map template will help you create a holistic view of the entire firm.

It is the same as the standard free template available for download on this site but allows you to include up to 50 brands. You will probably need to play around with the map for a little while in order to produce a perceptual map that is reflective of the target markets view of the competing products and brands. This brand strategy powerpoint timeline template is also suitable for other strategy powerpoint presentations. Brand strategy templates 15 free sample example format.

Maps are visual diagrams of the relationship between strategy and business objectives.